Today’s Wound Clinic

About The Brand
Today’s Wound Clinic is the only journal that is geared towards the wound care clinic niche. It is primarily a business journal that helps clinicians and directors in the management of their clinic’s. However, it also interweaves the clinical component and how certain procedures effect the bottom line.
My Time With The Brand
10/07 – Present
My Role With The Brand
I am currently the Managing Editor of Today’s Wound Clinic. I am involved in every decision that effects the TWC brand.
Key Marketing Challenge
The Wound Clinic market is a niche market. Despite this in less than three years my team was able to create new editorial opportunities to increase ad sales and sponsorships.
TAP Social Media E-News
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What Facebook's Changes Mean for Marketers

Facebook’s bold list of changes, announced Thursday, will put more pressure on advertisers to come up with compelling content and integrate themselves further into consumers’ lives. The big loser? The “Like,” which will have a smaller role in marketing, industry analysts say. One big change is…Social Numbers Climbing
Fox 29 has experienced an increase of more than 8,000 fans since I consulted for their facebook fan page.
I miss the time when people actually would send original ideas in an email and not common practices regurgitated as some new theory or practice.
MEI am not going to lie, i would enjoy the life of a rock star.
Me
Caitie’s milk cup. For sale
Hide under water or anywhere, so undisturbed you feel the jerk of pleasure when an idea comes.
Plaque at RISD Museum (via calderisms)



