About

James Calder has nine years of professional publishing experience including specializing in areas of editing, writing, marketing, PR, video, site maintenance, and social networking. Calder graduated from Bloomsburg University in December 2000 with a B.A. in Mass Communications and concentration in Advertising and Journalism. He started his career in 2001 at a weekly newspaper where he quickly mastered editing and layout and was promoted from reporter to features editor.

Realizing that newspapers were just the tip of the publishing iceberg, he took a challenging position as editorial director for a greeting card and novelty gift company where he mastered the art of marketing, creativity, promotion, and PR. Next Calder pursued the magazine publishing arena writing and editing for The Crafts Report, a national arts magazine with an audience of more than 35,000 readers. In pursuit of multimedia operations, he worked as Senior Editor for two publications covering the business of publishing: Book Business and Publishing Executive magazines. It was at this point in his career that he realized that publishing was quickly moving from paper to online properties. He changed the way he previously thought about job responsibilities and descriptions.

Calder is currently working for HMP Communications and is Managing Editor of Today's Wound Clinic, the leading journal for clinicians in a wound care clinic setting.

Calder is mastering Journal Management, Sales Support, Brand Marketing, Public Relations, Brand Stewardship, Social Networking, Web Maintenance, Video Promotion, Digital Video Editing, Social Brand Promotion, Viral Marketing and Rich Media for HMP Communications. He is eager to take his career and his division to the next level.

Specialties

Editing, Writing, Journal Management, Sales Support, Brand Marketing, Public Relations, Brand Stewardship, Social Networking, Web Maintenance, Video Promotion, Digital Video Editing, Photography, Social Brand Promotion, Viral Marketing, Rich Media
Calder fundamentally believes that a publishing employee today at any level, needs to be a true mix of editorial, marketing, web, sales, and creative.
"Employees not willing to change and mold with the times will not be a fixture of the publishing industry of tomorrow," Calder said. "We should not fear or feel threatened by this change. If we strip down our tightened grips of our personal job titles and descriptions and work together towards the team goals -- we will all benefit."